The Westin Dragonara Resort, a luxurious hotel located on the beautiful island of Malta, approached us with the goal of elevating their digital marketing presence. Specifically, they wanted to enhance their social media presence, lifestyle imagery, influencer collaborations, and become the most innovative and competitive resort on the island. Our team was tasked with delivering a successful digital marketing strategy that would help the Westin Dragonara Resort achieve their goals.

Challenge: The Westin Dragonara Resort had an existing social media presence, but it lacked the creative edge needed to stand out in a highly competitive industry. The resort also wanted to increase their following, generate more engagement and create content that would resonate with their target audience.

Solution: Our team approached the project with a clear goal in mind: to create innovative, high-quality content that would be both engaging and shareable. We used a combination of user-generated content and lifestyle imagery to create a social media presence that showcased the resort's stunning location and luxurious amenities. We also created a social media strategy that included influencer collaborations to increase engagement and reach a wider audience.

To achieve this, we worked with a team of professional photographers and videographers to capture the resort's natural beauty and luxury facilities. We also encouraged guests to share their own experiences and user-generated content, which helped to create an authentic and relatable brand image.

Results: The implementation of our digital marketing strategy had an immediate impact on the Westin Dragonara Resort's online presence. The resort's social media following increased significantly, with engagement rates reaching an all-time high. Our collaboration with influencers allowed the resort to reach a new audience and generated an increase in bookings.

Our innovative practices and creative content helped to position the Westin Dragonara Resort as the most competitive resort on the island, setting them apart from their competitors. By working closely with the Westin Dragonara Resort team, we were able to create a digital marketing presence that was both innovative and effective.